{"title": "Gore", "body": "
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Located in the heart of Southland, Gore is often called the \"Brown Trout Capital of the World,\" a title that serious anglers take very seriously. It's a town with a strong farming heritage and an unpretentious, down-to-earth character.
For those who appreciate classic country music, Gore is home to the annual New Zealand Gold Guitar Awards, making it a surprising but significant spot on the national music map. The town's love for music and rural life is evident everywhere you look. The Mataura River, which flows through the town, is the real drawcard for many, offering world-class fly fishing. Beyond the fishing, Gore is a good base for exploring the rugged beauty of the Southland region, from the Catlins coastline to the expansive agricultural plains. So, if you're an angler, a country music fan, or someone who loves to experience the genuine, no-frills heartland of New Zealand, Gore offers a welcoming and honest slice of Kiwi life.

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